Podcast episodes typically range from 10 to 45 minutes in length, and follow the format of a traditional IT industry analyst briefing — a deep and penetrating look at a market need, user problems and technology adoption solution approach. The discussion then forms the core of the BriefingsDirectTM media content spectrum:
High-quality MP3 audio podcasts available on iTunes.
Full-text transcript blogs of the entire discussion.
Transcript downloadable as a PDF for easy
Summaries & Excerpts
Blog-delivered summaries and excerpts of the podcast.
Extended distribution amoing participants in the BriefingsDirect™ syndication network.
More Services and Solutions
Evangelist as a Service
Evangelist as a service consulting on navigating the new landscape of digital and social awareness and using narratives as a go-to-market strategy.
Content marketing campaign concepts, production, execution and distribution.
Enterprise IT Infrastructure Strategy
Deep understanding of enterprise IT and major trends including cloud, mobile, big data, Internet of Things, DevOps, converged infrastructure, enterprise architecture.
Moderation, speaking, webinars/webcasts, white papers.
The combination of podcasts, searchable and linkable transcripts, blogs and extended distribution creates a highly cost-efficient new means to reach and communicate with any IT-focused core communities. BriefingsDirect™ sponsored B2B podcasts with analyst Dana Gardner are easier to produce than white papers, deeper than advertisements, and less expensive than webinars or live events.
Such partner sponsors as Hewlett-Packard, VMware, Ariba/SAP, Dell, and The Open Group are gaining ongoing value from these projects.
Complete planning, production, moderating, transcription, and distribution service packages for turnkey custom podcast projects are affordably priced, with volume discounts available. Add-on services, such as infographics creation and webinars, are available on a custom basis.
Interarbor Solutions’ BriefingsDirect™ projects are managed individually to bring the highest level of customization and quality commitment to each client. We provide clients with innovative and precisely tailored services. Contact us for more details or for a project scope proposal on creating compelling and educational online content.